Zachary Baehr

nebraska kearney photo content facebook

Here’s your sign and our branded content for social

Grab a sign and smile! Easy execution, and the signs can carry many different messages that you control (hashtags, popular phrases, identifiers, etc.). If you can devise a way to share these photos with the students and families, you stand a chance they will share the images with your branded content on their own channels.

Tell the story before the click, and de-emphasize the latter 1

Tell the story before the click, and de-emphasize the latter

There may be more to read if users click on the link, but the main point is … tell your story before the click. When you can create concise, informative and eye-catching posts, you open up your content to more social media channels with little extra effort.

crowdsourcing-better-stories

Crowdsourcing content adds voice, flair and insight to your cause

In his book ‘Crowdsourcing,’ author Jeff Howe doesn’t waste much time getting to the heart of the matter. In the first paragraph of the first chapter he writes, “Increasingly skilled and capable of organized, sophisticated collaboration, amateurs are competing successfully with professionals in fields ranging from computer programming to journalism to the sciences.”